Tuesday, 30 June 2009

Power Aid Advert



Power Aid is a energy drink that performs, it's all about energy, performance and aspiration to be the best. This advert illustrates this.

Adidas Adverts / Adidas Cricket



A test piece for Adidas that was all about fluid movement. 3 concepts were completed for this pitch. I can't release the other two yet but more on this soon :).

Jewsons Building Advert



Jewsons are a well know builders merchants, this advert appeals directly at both there professional and consumer customer base.

US Opens Advert / Campaign




The Opens are the biggest Tennis tournament in the world, I was honored when asked to come up with concepts to promote this event. This isn't the one they went with and 4 styles were submitted. This was a great project (and a fun one) to be involved with!

Editorial



A cheeky little fashion editorial that comprised of 6 pieces. The exquisite shots are from James Lightbown.

New image



Style development is very important - this is just one of many experimental piece and styles I've been toying with.

O2 Adert / campaign


A cheeky little test piece for O2 showcasing O2's direct appeal to the youth market by capitalizing on there brand position as sole retailer of the iPhone. They are doing this by making other handsets target the exact same marketplace. Fluid movements and simple clean lines make this advert both clear and rememberable.